Walmart investing in digital business push: CMO
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Descrição
Walmart wants to remind consumers that they are more than just a physical store. You can buy things online with them too. In an interview with Yahoo Finance from the 2023 Cannes Lions International festival, Walmart Chief Marketing Officer William White says the retail giant, from a broad marketing perspective, is doing a bit of a "reframeto help people think about us digitally first."
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